Date

12 May 2021
}

Time

09:30-11:30

Cost

£99

Content that connects

Aim:

The aim of this session is to make you a happy, confident business writer who knows how to connect with your customers.

Benefits:

  • Understand the different types of content and how to use them to your advantage
  • Learn how to construct a clear tone of voice for your business, and use it effectively
  • Become more confident about generating content ideas

Subjects:

  • Choosing the right content for your business
  • Identifying and understanding your audience
  • Finding your tone of voice and using it consistently
  • Generating new content ideas and planning your content calendar

Outcomes:

  • Know clearly which types of content will work best for your business
  • Be able to use the right tone to engage your target audience
  • Get used to generating content ideas quickly
  • Happily put words on the page in a structured and engaging way
  • No longer be frightened about approaching written content!

Breakout 1: How well do you know your audience, and what tone to use with them?
Breakout 2: Let’s generate some great content ideas!

Host

Frances Cassell, OCTOPUS

Presenter

Gill Perkins, Creative Copywriting Services

This event will be hosted via Zoom. You will receive additional details upon registration.

Time until this event

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)