In any normal year, the half-way point is a great time to take stock and review your marketing plan, so you can see what’s working and tweak the things that aren’t. That’s in a normal year. This year, your carefully honed marketing plan probably went out the window...
We can’t deny summertime is the perfect opportunity to take some time off, go on holiday, enjoy time with family and friends and generally enjoy ourselves. But does that mean your company’s marketing efforts also ‘take a break’? No. Marketing is all about having a...
