What do we mean by the 5 P’s of marketing?

When people hear the word marketing, they often think about social media, websites, email campaigns, advertising or perhaps a shiny new brochure. But marketing is much more than promotion. A useful way to look at the bigger picture is the 5 Ps of marketing: Product...

The three marketing activities every small business should prioritise

If you’re a small business owner, you’ll know there’s no shortage of marketing advice: post more on social media, start a podcast, make videos, run ads, attend an industry event, follow the latest trend. The reality is that most businesses...

Stuck for marketing ideas? Here’s your inspiration

Staring at a blank marketing calendar can feel overwhelming. You know you should be doing something, but what exactly? The truth is, effective marketing rarely comes from a single big idea; it comes from a consistent mix of well-planned activities working together...

How marketing fills the pipeline and sales closes the deal

Marketing and sales are often mentioned in the same breath, yet they play distinct and complementary roles in driving growth. If revenue is the outcome, marketing creates the opportunities, and sales turns those opportunities into new business. How marketing creates...

A simpler way to manage your marketing

Whatever stage of your journey, most businesses agree: marketing matters. The challenge is making it work consistently, without it becoming overwhelming or expensive. Hiring a full in-house team often isn’t realistic, but trying to manage everything in bits and pieces...

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David Howes

Worked with Frances for a number of months and was very pleased with the professional way she dealt with us and our campaign. Would have no hesitation to recommend her and the team as they do an excellent job and we would be happy to work with her in the future when the need arrises.

Chad Murrin

The Octopus Marketing team has supported a couple of businesses with which I am involved. One project was to create a CRM database for client contact management and marketing. A second was to upgrade and manage a website and online ticketing for a large public event. We have found the Octopus is very professional, versatile and provided a really good service.

Rosa Martinez

He trabajado con OCTOPUS con plena satisfacción, con un trato profesional y personal exquisito y una profesionalidad de muy alto nivel. Organización, rapidez, eficiacia y resultados. Recomiendo sin duda! ------------------------------------------------------------------------------------------------------- I have worked with OCTOPUS with full satisfaction, with exquisite professional and personal treatment and very high-level professionalism. Organization, speed, efficiency and results. I recommend without a doubt

Viv Bowra

I've known OCTOPUS Marketing for a few years having been invited to join their online networking sessions during Covid by a mutual friend. Those sessions were friendly, enjoyable and welcoming. So when I wanted some help to redesign my website and to start marketing, it was an easy choice. Frances is both friendly and professional. Knowledgable, keen to share her expertise and experience - yet open to listening to concerns and flexible. I'm delighted with my website, simple & to the point (just like me!). OCTOPUS Marketing also refreshed designs and advised me with technical queries such as hosting and IT setup. As a sole business owner, building connections is vital and Frances' approach is refreshing. Thank you so much OCTOPUS Marketing. I look forward to working together again in the future and would be delighted to recommend OCTOPUS Marketing to anyone in a similar position.

John Bendel

In the eleven years I’ve known and worked with OCTOPUS Marketing what has stood out has been their ability to listen deeply to your marketing challenges. And to present a non-nonsense practical and well explained solution. I always feel motivated after a meeting with OCTOPUS Marketing and recommend them to anyone who wants to step up a gear with their business.

Matt Boon

We were recommended by our a local community page by lots of people who had used Octopus Marketing and recommended them. Within the same afternoon Frances was in touch to discuss our needs, what they can offer and a quotation. We have been using Octopus Marketing for over six month now and not sure how we managed before! The campaigns are sleek, professional and designed so well, our leads have increased since using Octopus Marketing. Thank you Frances & the team - highly recommend!

Jody van Schalkwyk

Frances was an absolute gem for our gender reveal party! Her attention to detail and professionalism were top-notch. She handled everything with ease, from the planning stages to the day of the event. Her daughter, Milley, was also a fantastic help and made the whole experience even more enjoyable. We couldn't have asked for a better team to coordinate our special day. Highly recommend!

Melissa Angelique van Schalkwyk

Frances was absolutely incredible! She made planning my baby shower/gender reveal a breeze. She was so proactive and attentive, ensuring every detail was perfect. Her planning skills were on point, and she went above and beyond to make the day unforgettable. I couldn't recommend her more! 10/10, hands down. I can't wait to work with her again for future events.

What do we mean by the 5 P’s of marketing?

The three marketing activities every small business should prioritise

Stuck for marketing ideas? Here’s your inspiration

How marketing fills the pipeline and sales closes the deal

A simpler way to manage your marketing

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