Should you invest in a marketing package this year?

Should you invest in a marketing package this year?

In a word, yes! There are many reasons to invest in a marketing package. The main plus point, particularly in these uncertain times, is that paying for a set marketing package makes it much easier to budget accurately (compared to paying for ad-hoc hourly work). Plus,...
5 compelling reasons to outsource your marketing now

5 compelling reasons to outsource your marketing now

Now may not seem like the best time to make changes to your business. There’s a lot of uncertainty. Business may have tailed off. Or maybe you just have to work harder to reach your audience. Now seems like a time for hunkering down and just getting through. Right?...
Get your marketing back on track with our free campaign planner

Get your marketing back on track with our free campaign planner

In any normal year, the half-way point is a great time to take stock and review your marketing plan, so you can see what’s working and tweak the things that aren’t. That’s in a normal year. This year, your carefully honed marketing plan probably went out the window...
What is marketing?

What is marketing?

Tell anyone you work in marketing and they’ll invariably say something like, ‘What does that involve then?’ It’s one of those terms we’re all familiar with, without necessarily knowing what it means. Over the years, we’ve had all sorts of people ask us what marketing...